‘NONES’ ARE INCREASING
Factoid: Today , 15% of Americans say they are “unaffiliated,” up from 8% in 1990. It’s an even more pronounced change among young people — 46% of people ages 18 to 34 consider themselves to have “no religion,” according to the American Religious Identification Survey by the Institute for the Study of Secularism in Society & Culture at Trinity College.
Source: (Advertising Age. ¡°Churches Get Religion on Marketing.¡± Beth Snyder Bulik. (www.adage.com). May 15, 2009. )